Getting Found Online Quick
Having a beautiful, highly functional website is just the start. Since the late 1990s, consumers have used computers and cellphones to purchase products and services, so being found on the first page of Google is essential to most businesses. Today, consumers are increasingly using various platforms, including AI, to find products and services for their homes and businesses. Downs Digital Marketing helps companies stay up to date with the latest technology, building an organic presence to compete for new customers online.
Specializing in Highly Competitive Markets
Downs Digital has helped some of Denver’s best-known service companies get a new start online. They are companies trying to battle against larger firms and franchises that spend big on advertising and web marketing each month. Our approach focuses on quality versus quantity, and we have a track record to prove it.
If you can measure it, you can improve it.
Downs Digital surveys the competitive landscape to develop a digital marketing mix to meet our customer’s organizational goals within a budget they can afford. We measure marketing effectiveness each month. We use the results to tweak the marketing mix, make website changes, or try new things, to meet our client’s goals. It is pretty straightforward. When a customer gives Downs Digital a web goal, we figure out the most effective way to achieve it.
Down Digital Marketing
Downs Marketing Associates LLC, dba Downs Digital Marketing, is a full-service web advertising agency in business since 2001. We help companies build organic presence so they can compete for business online.
No matter your website budget, we can meet your needs. For highly competitive markets, we recommend WordPress websites. Our website designs are nimble, load fast, and optimized for top search engine results. Downs Digital is also a Squarespace developer. These platforms are great for customers who need a website fast or want to sell products online. Also, Squarespace website customers can manage their sites themselves.
Downs Digital manages the whole web design process. Your website’s value proposition needs to fly off the page. If you think about it, we write for a living and have generated almost 3 million words since late 2019, which is a lot of writing for web pages, blogs, and white papers. We also provide photography, video, graphic design, and hosting to build and launch a website. The most significant task after launch is making it popular. In competitive markets, popularity accounts for about 80 percent of the effort required to be found fast online. We roll out well-thought-out social media, backlinking, referral networks, and blogging campaigns to make our clients’ websites popular and easily found by Google and AI platforms. In most cases, the most popular site in any given market gets the most clicks, generates the most organic traffic, and produces the most web sales.
Measuring the Effectiveness of Digital Marketing
Business owners need to understand whether their web efforts are meeting defined sales, sign-up, or other conversion goals. Downs Digital uses lead affirmation to determine which marketing activities drive the most traffic to the website. If you need a one-stop shop for all your web marketing needs, call 303-748-5851 or email us at jdowns48@mac.com for a free website consultation.